Usain Bolt fronts new Puma fragrance campaign

26 05 2010

Celebrating a decade of close partnership with African sports, Usain Bolt takes up a role as the fragrances ‘ambassador’ the latest Puma fragrance release – ANIMAGICAL.

More renowned for their sports gear than their cosmetics, Puma had this to say about the release: “Some things just instinctively feel right: that cool new song; your winning team; that special someone…you don’t try to analyse it too much; you just go with the flow and enjoy the moment.” There was me thinking that fragrances were just meant to smell nice.

Puma Animagical will be available worldwide from June 2010.

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